Jeanne Liedtka (in ‘Strategy as design’, 2000, in De Wit & Meyer, 2010, Reading 2.3) comes up with a different metaphor to the generative reasoning perspective. What is the most important advantage of using the metaphor of design?
It offers rich possibilities for helping a strategist to think more deeply about the formation of business strategy
It offers the possibility to create advanced simulation programs for strategic problems
It offers more insight into the different sub-components of the strategic thinking process
It offers an opportunity for architects to be more involved in business strategy.
Liedtka’s article (‘Strategy as design’, 2000, in De Wit & Meyer, 2010, Reading 2.3) can best be categorized in the following perspective:
The rational reasoning perspective
The generative reasoning perspective
It fits both perspectives
It does not fit any of these perspectives.
To work with the idea of strategy, as design in practice, Liedtka (in ‘Strategy as design’, 2000, in De Wit & Meyer, 2010, Reading 2.3) emphasizes the importance of the use of:
Constructions
Hypotheses
Trade-offs
Contrasts.
Liedtka (in ‘Strategy as design’, 2000, in De Wit & Meyer, 2010, Reading 2.3) comes up with a list of implications for strategy-making, as a design process. Which implication is NOT mentioned in her article?
Strategic thinking is synthetic
Strategic thinking is adductive
Strategic thinking is opportunistic
Strategic thinking is structured.
Liedtka (in ‘Strategy as design’, 2000, in De Wit & Meyer, 2010, Reading 2.3) discusses in her article some concerns with the design metaphor, as formulated by Mintzberg (1990, 1994). Which of the following is NOT a major concern of Mintzberg?